TVmap New Zealand

New Zealand’s trusted platform for television media forecasting, trading, and analysis.

Born in 1995 and used by agencies and broadcasters across the country, every single day.

Built for the local market

A single platform for planning, trading, and analysing television campaigns, designed to move with the industry.

TVmap was created in 1995 by a media buyer who was frustrated by the tools available at the time. The result was a platform designed from the inside out, one that genuinely reflects how media buying works, not how software engineers think it should work.

Thirty years later, it's still the country’s industry standard because of its speed, accuracy, and ease of use.

The full TVmap New Zealand module suite

A focused set of modules covering every stage of the television campaign workflow.

  • Visualise and identify audience trends quickly — average audience, reach, potential, and time spent viewing across the New Zealand market.

  • Build, manage, and send bookings directly to broadcasters — with real-time R&F updating as each spot is placed.

  • At-a-glance campaign status, automated notifications, and streamlined booking management in one place.

  • Track and analyse competitor TV spend — understand the market landscape and sharpen your campaign strategy.

  • Manage and reconcile bookings between agencies and networks — keeping schedules accurate and up to date.

  • Forecast campaign performance before you commit, then measure delivery after — closing the loop on every campaign.

  • Search and filter programmes by audience, timeslot, network, or genre — find the right environment for your campaign fast.

  • Detailed programme information and audience profiles to inform smarter buying and planning decisions.

  • Live-linked spreadsheets powered by TVmap data — use supplied templates or build your own for infinite customisation.

Built around the way you work

With tools and integrations that make working faster, more accurate, and easier to use than anything else in the market.

Pegasus integration

Integrate data with Pegasus for unified a campaign view, streamlining your workflow and keeping everything in sync without jumping between systems.

myTVmap portal

Your self-service hub for training resources, event content, and answers on demand whenever you need them.

Ratings accuracy

The platform’s seasonally adjusted ratings forecasts that account for recent programming changes, daylight savings, and other seasonal factors.

Coming soon!

Electronic bookings

Send bookings directly to broadcasters from the buying environment. Get ahead of those doing things manually, and eliminate errors that come from re-entering data.

See TVmap in action

Talk to our team for a walkthrough of the platform and find out how TVmap can improve your workflow.