TVmap: The Product That Started It All
For over 30 years, TVmap (Television Media Analysis Programme) has been a cornerstone of our company, establishing itself as an industry standard for TV media forecasting, trading, and analysis. Trusted by agencies and broadcasters, TVmap has consistently streamlined complex tasks, making them quicker, easier, and more efficient.
Why TVmap Stays Relevant
What has kept TVmap relevant is its adaptability. By continually evolving with the changing media landscape and adding new features, TVmap remains an indispensable tool for media professionals in an increasingly data-driven world.
Key Features of TVmap
Seasonally Adjusted Ratings Forecasts
Empowers users to make informed decisions based on recent programming and seasonal trends.
Integration with Microsoft Excel
Allows users to either supercharge existing spreadsheets provided by TVmap or create their own, enhancing their data manipulation capabilities.
Automated Schedule Optimisation
Users can produce as many candidate schedules as desired, then select, compare, and refine the one that best meets their client's needs.
Streamlined Ad Booking
Facilitates proactive scheduling to minimise manual errors and enhance efficiency.
Real-Time Updates
Provides immediate insights on Reach and Frequency as campaigns are developed.
Automated Reporting Generator
This optional feature delivers customisable reports straight the user’s inbox as soon as they’re ready, ensuring timely access to critical information.
Discover how TVmap can streamline your media analysis, improve forecasting, and optimise your campaigns. Click here to get started.